Green Hotel Resources
Finally – All the information a hotel executive needs to operate sustainably and achieve green certification compiled in one location. Made by hoteliers for hoteliers, the Green Hotel Resource Center is a hub for training, products and services with new resources coming online regularly. Whether you are just beginning your sustainability journey, or have already achieved green certification, you’ll find valuable resources, guidance and assistance for achieving and sustaining your green goals.
Free video presentation outlining 7 compelling reasons to become a green certified hotel.
As awareness of environmental issues and concerns become more and more mainstream, consumer expectations for corporate responsibility are on the rise. Studies and surveys of traveler sentiments reveal a growing suspicion relating to hotel green initiatives. Yet, hoteliers are reluctant to pursue third-party green certifications, citing too many obstacles and not enough data to support the ROI for certification. While measuring the ROI of green certification may not be as easy to calculate as other green projects and retrofits, there are seven specific benefits of green certification that lead directly to the money.